Fashionistas everywhere are loving Coastal Grandmother Style. And you don’t have to be a grandma to love it! In fact, the phrase was coined by a young 26-year old California TikTok influencer named Lex Nicoleta.

What is Coastal Grandmother Style?

Think Diane Keaton, Meryl Streep, and Martha Stewart relaxing at home (or on a movie set) and you can probably peg this laid-back aesthetic.

I have heard the style described as “mature luxury.” The simple lines, sophisticated fabrics, and neutral or monochromatic colors lend themselves to quite a timeless flair.

Elements of CG

The elements of Coastal Grandma happen to be several of the elements I wrote about in my last blog titled Australian Summer Style: A Season Ahead. (Those Aussies really are ahead of the style curve.)

• Natural Fabrics/Linen
• Uncomplicated lines
• Geometric/unfussy accessories

Think: sand and water, light, white, cool blues, and fresh neutrals.

How to Get the Look

• Linen dresses/skirts/pants
• Chinos or khaki cropped pants
• Loose trousers
• Denim dress
• Flat sandals or canvas sneakers
• Whites mixed with light tan
• Straw bags or large canvas tote
• Simple jewelry or beads
• Sheer, lightweight kimonos
• Chambray
• Button-down shirt for layering
• Oversized neutral knit cardigan (for cooler days)
• Sunglasses
• Straw hat or bucket hat

You don’t have to live on a beach–or be a grandmother–to wear this classic, easy style.

Maybe you are already a Chic Coastal Grandma–and you didn’t even know it!

Tell us what you think about this look. Would you wear it?